Home > Achievement > 2024Research Project List > Research on the Behavioral Intentions of Agricultural Social Responsibility |
This study targeted participants of Farmer Academy courses and seedling operators, conducting a survey that yielded 97 and 14 valid responses, respectively. Data analysis was carried out using SPSS and SmartPLS software to examine the relationships among the recognition of agricultural social responsibility (ASR), behavioral intentions, and actual behaviors.The results indicated that participants' recognition of ASR in environmental and social dimensions had a significant positive influence on their ASR behavioral intentions, whereas recognition of ASR in the economic dimension did not significantly affect behavioral intentions. Furthermore, it was found that participants with higher recognition of ASR in the economic dimension were more likely to apply for various government subsidy programs. Those with stronger ASR behavioral intentions were more likely to engage in activities such as reusing or utilizing agricultural surplus materials, practicing environmentally friendly farming, providing farms for student visits or internships for aspiring farmers, and participating in agricultural extension activities.These findings can serve as a reference for planning future ASR-related courses. The study aims to enhance participants' ability to apply ASR-related knowledge in agricultural production and operations, fulfill agricultural social responsibilities, achieve sustainable agricultural development, and improve societal and environmental conditions.
▲Fig1. Path Model Diagram